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3 companies joint webinar [ survive the EC fierce battle era wisely! -Practical methods that can be used from tomorrow, from attracting customers to repeat in just 2 hours ] were held.
December 9, 2021 (Thursday) We jointly held a joint webinar of Amazon Pay, Feedforce and e-agency for e-commerce businesses.
The services provided by each company are products that emphasize easy-to-understand and easy-to-start. We focused on what kind of measures can be taken immediately to attract customers, serve customers, and make repeats based on the marketing funnel of the EC site.
In the CART RECOVERY, he gave the stage with the content of "You can do it right now! Recommendation of" Countermeasures against basket dropping "to increase sales" .
◆ About speakers and contents (in order of speakers)
Tomoaki Kawada Sama (bottom right of the photo)
Feedforce Inc. Business Headquarters SaaS Business Department Manager EC Booster Team Manager
Contents of the stage: Effective for attracting new customers! The whole picture of Google free product listing and how to start from the shortest 5 minutes are released
What is the "location" of an EC site that is effective in attracting new customers? From that story, we received specific information on the actual screen image of how Google free product listing can be put out, the reason why it should be put out, and the mechanism of advertisement distribution!
Yoshiko Hotani (upper right in the photo)
E-Agency Cloud Business Headquarters Customer Communication Department CS Section Service Advisor
Contents of the stage: Do not miss the users who attracted customers! Three things to do right now on the EC site I talked about the need to motivate people who come to the site to purchase as the next step to increase the number of customers. I showed you what needs to be reviewed and what kind of means are available for that purpose.
Yurie MizunoSama (lower left in the photo)
Amazon Japan G.K.
Senior Partner Manager, Amazon Pay Business Headquarters Contents: How to set up an Amazon-style e-commerce site that businesses with problems with purchase rate and sales should ask
He explained how to create an EC site from the customer's point of view that Amazon's site is aiming for and consciousness, and points to be reviewed from the viewpoint of purchase rate. It's easy to forget that "if you were in a position to buy ...", but it's an important point of view!
Yukina Kadota (bottom center of photo)
E-Agency Cloud Business Headquarters Customer Communication Department CS Section Service Advisor Stage Contents: You can do it now! Recommendation of "Basket drop measures" to increase sales
[Even if we attract customers, about 70% of the people who carted in have left.] This is a shocking number, isn't it? Just add an item to your cart and it's not synonymous with a purchase! Would you like to proceed with guidance to those who are on the verge of purchase? We have introduced the importance and methods of measures against dropping baskets.
Hyakune Ikeuchi (upper left in the photo)
E-Agency Cloud Business Headquarters Customer Communication Department CS Section Service Advisor
Contents of the stage: Increase the number of repeat customers! Introducing CRM utilization examples that can be started from now on We all know that this measure is important for customers to continue to purchase products after they have purchased them. We explained how important it is for customers to continue to be customers in terms of sales, and what measures to take to become continuous customers.
We received a large number of questions during the seminar, and during the Q & A session, we received so many questions that we could not answer in time.
Thank you to everyone who participated!
If you have any questions about the contents of this seminar, please feel free to Contact Us each service!
